JOURNALISM TAUGHT ME
Being a newspaper reporter for so many years taught me how to find a story, every day, on a deadline. It taught me how to interview people and listen for the best quotes (which has helped me become a skilled corporate Twitterer, growing one channel by 200,000 followers in four years).
Getting so many PR pitches taught me what makes a really good one (basic fact: If there isn’t news, don’t send it).
Which leads me to what I do today. Scroll down further and you will see how I help corporations, nonprofits, small business owners and others with everything from their email newsletters to that panel presentation they are on next week. It’s fun and rewarding–those who know me know I love to laugh!
Having a plan and a system works, especially in the world of words. So, whether those words are through social media or a speech or your web site, your dream results can come true. And these days thanks to SEO and analytics, we can measure it.
WHAT I DO
Have a presentation or sales pitch? Moderating a panel? I can help you get ready.
About to go on TV and want to be prepared? Have an interview tomorrow and not sure what they might ask? I can help.
Are you a PR firm who wants to know why a client isn’t getting much news coverage? Or a small business who wants to get on TV and in newspapers? I can help.
I can write or edit blogs, case studies, annual reports, web pages and dozens of other categories.
SOCIAL MEDIA COACHING
Are you an executive or a small-business owner who knows they should tweet but just don’t know where to begin? Do you have a Twitter account but want to make it better? I can help.
Because I was a traditional journalist for so long, I know how to tell a story and connect with your customers.
A few companies I have worked with.